2 weeks ago, 11/27/2013 at 2:08pm
As the holiday season kicks into high gear, think of your community before you order online or head out of town for the big box stores. This is an excellent opportunity to support your local community by shopping with your local businesses. Shop Small Business Saturday.
Nestled between the monolithic shopping days of Black Friday and Cyber Monday, Small Business Saturday, celebrated on November 30th this year, gives local business some well-deserved attention.
Last year, 67% of shoppers were aware of Small Business Saturday and they spent $5.5 billion at small independently owned retailers, according to American Express, who launched Small Business Saturday in 2010.
Local business is the lifeblood of any community, including ours. They create jobs. They provide services and products that residents and visitors need. They keep our economy running.
Islanders know how important supporting their own community is. While we’d like to draw visitors and shoppers to our island from far and wide, the base of island business enterprise is local support.
We recognize this during the summer months when visitor numbers are down by patronizing our local shops, bars and restaurants. We should remember it during the holiday shopping season also.
Our own Beach community offers an abundance of shopping options. Right here in our community, you can give someone the experience of a sunset cruise or a day on the water in a kayak or a day at a spa. How about a jet-ski afternoon or an oil change or house cleaning?
If you’d like to wrap up a gift, take a look at any of our excellent gift stores. You’ll find unique and clever gifts that no matter how early you rise, you won’t find in those big box stores. The island holds clothing stores, jewelry stores, hardware stores and ship’s stores. Any of them would really appreciate your business this holiday season.
Don’t forget our fun and funky bars and restaurants. Most of them offer interesting and colorful t-shirts and other items. How about a bottle of hot sauce or hand cream or a beach towel? Or a Sand Paper subscription? We, along with all the other locally owned small business owners on the Island, would like to encourage residents and visitors to Shop Local this holiday season. Look for the December Entertainment Magazine, out December 1st -- it’s chock-full of local businesses and gift ideas!